Collaborative Tourism Planning for Sustainable Saida
In partnership with MedCities and the Municipality of Barcelona, Hariri Foundation supported the Municipality of Saida in setting up a tourism table designated for the promotion of sustainable touristic planning in the city of Saida. The coordination framework aimed at mainstreaming dialogue among local public, private, and civic stakeholders on the touristic potentials and assets in the city and sustaining coordination for destination management.
Year
2021 – 2022
Address
Saida
Shaping Saida’s Tourism: Strategy, Identity, and Heritage
The tourism table was a fundamental step in the development of the “Sustainable Tourism Promotion Study,” guiding the policies and action plans of the Municipality of Saida in the tourism sector. The project also featured the development of a new visual identity for Saida, addressing its “6,000 Years of Living Heritage” and a holistic brand image to be used in touristic activities and campaigns.